I was reading this post from Olivier and I realized that he is describing how a large percentage of the American population consumes.
There are lessons to be learned.
There are lessons to be learned.
- Most of time, consumers will tire of your products/services
- Comfortable and safe is only tolerable for so long
- The products that work today probably will not tomorrow
- Brand loyalty is hard to generate and harder to sustain
- Consumers are human, not statistics.
- Listening is better than analyzing.
- The "what have you done for me lately" attitude applies to products/services as much as people.
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