Check out this great campaign from Carmichael Lynch. It was commissioned by the AAF to educate CEO's on the powerful cultural impact iconic brands possess. Their research showed that many CEO's undervalue advertising contribution to corporate strategy.
technorati tags > advertising, carmichael lynch, aaf, ceo, corporate, strategy, branding, iconic
technorati tags > advertising, carmichael lynch, aaf, ceo, corporate, strategy, branding, iconic
View Nick Rice's profile
Categories
0 Responses to “Advertising & Corporate Strategy”
Post a Comment